Introducing the Essentials Website: Your optimized foundation for a top notch property management website

If you’re in property management and want a website that not only looks professional but also works as hard as you do, our Essentials Website is here to deliver. Designed from the ground up specifically for property management companies, our offering gives you a robust, ready-to-customize online presence that’s geared toward driving leads and engaging your audience.

Watch our team’s walkthrough video of one of our client’s website or skip ahead and read about it below the video.

What is the Essentials Website?

The Essentials Website is our core website offering built on an optimized foundation for property management. We start with our optimized template that’s packed with features tailored to your industry. Then, we personalize it for you by applying your brand, migrating your content, and tweaking the copy to ensure everything feels uniquely yours. It’s a fast, efficient way to get a high-quality website up and running with minimal fuss.

With our Hands-off Package, a new Essentials website will only require 1-2 hours of your time!

A Closer Look at the Key Pages

Our Essentials Website comes complete with several thoughtfully designed pages that work together to tell your story and drive you new leads:

Page - Home

• Check out the sample Home page
• This is your digital storefront—offering a clear snapshot of your company, your services, and plenty of social proof. It’s designed to capture attention and easily guide visitors to the correct information they are looking for.

Page - Property Management Services

• View the Property Management Services page
• Here, you can showcase all the services you offer. It’s a space to detail your expertise and reassure prospective clients that you’re the go-to choice in property management. If you also offer real estate services, we can add that on via our Real Estate Package.

Page - Properties for Rent

• Explore the Properties for Rent page
• This page provides an elegant, easy-to-navigate listing of available properties. It’s designed to make property searches a breeze for your visitors, keeping them engaged and coming back. We integrate any major LMS/PMS to display all of your active listings.

Page - Blog

• Take a look at the Blog page
• A regularly updated blog not only helps educate your audience with your industry expertise and tips but also boosts your SEO. With our monthly blog post package, we add one optimized blog post to your website every month, allowing you to be completely hands off.

Page - About Your Company

• See the About Your Company page
• Let visitors get to know the heart of your business. This page is all about your who you are, why your are great to work with, and what sets you apart in a competitive market.
• Contact
• Visit the Contact page
• Designed to offer a low-pressure, easy way for property owners, potential clients, and potential tenants to reach out. This page ensures that connecting with you is always just a click away.

Core Functions That Set the Essentials Website Apart

Beyond a great design, the Essentials Website is packed with powerful features to streamline your operations and enhance your online presence:

• Important Portal Links: Quickly access tenant, owner, maintenance, and vendor portals right from the navigation bar on your site.
• Testimonials: Display reviews from satisfied owners, clients, and tenants to build trust.
• FAQs: Address common questions upfront to reduce repetitive inquiries.
• Easy-to-Update Elements: Manage key components like copy, images, and links effortlessly.
• User-Friendly CMS: Enjoy an easy-to-manage content system that keeps your site fresh.
• Strong Technical SEO Foundation: Benefit from a strong technical SEO foundation that is ready to supercharge your rankings in Google over time.
• ADA Compliance: Full ADA compliance, ensuring your site is accessible, reduces chances of ADA lawsuits, and ranks well in search engines over time due to Google’s preference for ADA compliant websites.

Our Simple Three-Step Process

We keep things straightforward so you can focus on your business while we handle your website:

1. Discovery: We begin with a 30-60 minute call to get to know you and gather the initial information needed to tailor your site.
2. Build: Our expert team customizes the Essentials Website template—integrating your brand’s colors, fonts, imagery, and content to create a polished online presence. With our Hands-Off Package, just 2 hours of your time is required here.
3. Launch: Once everything is perfected, we launch your new website, ensuring it’s ready to make an impact from day one.

Optional Add-Ons to Elevate Your Website

Looking to take your website even further? We offer a range of add-ons designed to boost your digital presence:

• Real Estate Package: Add a dedicated Real Estate services page and a properties for sale page.
• Landing Page Package: Go beyond your primary market area and capture search traffic with up to 15 unique landing pages targeted at the locations you serve.
• Monthly Maintenance: Let our professional team manage your website with regular updates, performance reports, and ongoing support.
• Rental Calculator Lead Generator: (Available with Monthly Maintenance) Integrate a lead generation form that lets visitors calculate the potential rental value of their property and sends you their contact information.

Get Your Essentials Website in as Little as 4-5 Weeks and 2 Hours of Your Time!

Ready to get started? Let’s schedule a discovery call and build a website that truly works for you.

The Essentials Website is more than just an optimized foundation — it’s a comprehensive, customizable solution built specifically for property management companies. By combining a solid foundation with a personalized touch, we ensure your website not only meets industry standards but exceeds them. Chat with our team today.

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