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AppFolio: 5 Key tools you may not be using

AppFolio: 5 Key tools you may not be using

AppFolio has a wide variety of features and functions available to you, which can be overwhelming at times. As an AppFolio expert, I’ve explored every nook and cranny of the software and used this knowledge to compile a list. It includes the most useful tools that AppFolio offers that you may not be familiar with, or using to their full potential. If you’re interested in learning more about these features, then keep on reading! 

#1: Financial Diagnostics Report

We talk about this one quite a bit because yes, we think it’s that important. For the sake of this article, I’m not going to get too into the ins-and-outs of the report. I will say, if you want to stay on top of your tenant liabilities (which you should) then you need to be checking this page at least once a month. 

If you collect additional fees on any of your properties then you should be checking the “Positive and Negative Balance on Additional Fee GL Accounts” section before running your management fees each month. “Why” you ask? You know when you get those weird $50.00 discrepancies on your Owner’s Statement? Probably due to under or over collected additional fees from prior months.

You can read about the top three sections that deal with tenant security deposit liabilities in my previous blog.

Not sure how to correct your current issues? We can help with that.

#2: Online Marketing & Unit Types

Most of you do utilize this tool, but are you using it correctly? I see complaints about a lack of leads after posting a property for a certain period of time, but when I look into the issue, the unit or property posted doesn’t have the necessary information. A good way to think about it is what you would want to see when looking for an apartment. You’re not going to want to learn more about a property that is missing images, a description, basic information, or in some cases, all three. 

Now, I know it’s time consuming to enter these details for each unit, which is why I want to talk about Unit Types. In AppFolio, any properties that have more than one unit have the option to create Unit Types. This option is found by going to the property page > select “Units” at the top of the page > “New Unit Type” under “Tasks”. If you already have unit types on the property, then you will see a separate tab for that. 

I recommend creating a unit type for each type of unit on that property. Typically, they are named things like “2 bedroom, 1 bath” or simply “2/1”. From there, check the items that are the same across all of those unit types, and be sure to upload photos of that unit type. Don’t have any? Upload photos of another unit for now if they have similar finishes and a floorplan of the related unit type. Also, be sure to give the unit type a Marketing Title and Marketing Description.

Once you are satisfied with the information, “Save” and then apply it to the related units. To do this, go to the unit page > “Edit” > you should see a Unit Type dropdown menu now > select the new unit type > save.

If the unit is already posted, go to Leasing > Vacancies > unpost the listing for 24 hours and then re-post. 

Still receiving fewer leads than expected? Let us take a look!

#3: Online Leasing

I would say about 60% of my clients use online leasing in AppFolio, the other 40% are using Docusign or something similar. If you want a seamless move-in flow, then you should definitely use the AppFolio online leasing tool. They also have an integration with Blue Moon Software if you prefer to use their leasing options. 

Setting up your first online lease is quick and easy. Just go to Leasing > Leases > if you’ve never set up a template you’ll see a Get Started screen that will walk you through setting up your first lease.

AppFolio does have a pretty good, generic, lease that comes with the software. I do recommend either editing that one and making sure it fits all of your state requirements, or you can copy and paste a current lease into a new Lease Template. Be sure to use the merge fields (found in the toolbar at the top when you are editing the lease sections):

You can also insert a Manual Field if you don’t see a merge field that you need. You will be prompted to fill out these fields before sending the final lease.

#4: Pay Management Fees & Pay Owners

It is shocking how many people are not using these tools! They are two of the best, most simple tools available to you in my opinion. People seem to be intimidated by them, or are worried they will calculate the wrong number. I assure you, as long as you do the following, the payments will always be accurate. To use these tools you will need to:

  1. Check your management fee settings by running a Property Directory and Customizing it. Remove the columns that don’t relate to the property’s management fees, and add the columns for Leasing Fees if that relates to you.
  2. Run the Trust Account Balance report, add a Reserves column, and group the report by Owner. If the reserves are not correct for another, select the property name on the left, scroll down to “Owners and Financials” and edit the reserves amount.
  3. Pull an Additional Fees report, no customization needed. Make sure that your additional fees are set up correctly. These are fees that you charge the tenant that the management fee either collects a percentage HIGHER than your management fee, or collects the entire amount. You can add additional fees on the property page under “Management Fees” > “Additional Fees”.

Once you’ve verified that everything is set up correctly, you are ready to run the Pay Management Fees function and the Pay Owners functions! Yep, it’s that simple! Just be sure that you run Pay Management Fees at least two times a month – once towards beginning and “As of the end of Last Month” and “Today”, and once at the end as of “Today”. Ideally, you should run your management fees three times per month to be sure that the PM company is paid everything they are owed. Always run it before paying your owners.

If you run the Pay Owners function and the amount doesn’t seem correct, then I would recommend clicking the small blue arrow to the right of the total. This will give you a breakdown of “why” the owner is getting paid what they are. 

Management Fee or Owner Payment still not adding up? Let us help!

AppFolio has recently started rolling out the ability to update things in Bulk. You can find all of these options by typing “Bulk” in the upper search bar. These tasks will save you a ton of time if you ever need to enter in a large amount of information. 

I use the Bulk Charges/Credits, Bulk JEs, and Bulk Bills pretty often and they are life changing. Here are the bulk options that are currently available:

  • Bulk Charges and Credits
  • Bulk Guest Cards
  • Bulk Journal Entries
  • Bulk Property Reports (great for 1099 season! LINK 1099 BLOG HERE)
  • Bulk Recurring Charges
  • Bulk Update Application Fees
  • Bulk Update NSF Fees
  • Bulk Update Statement Settings
  • Bulk Update Vacancy Posting Contact Info
  • Upload Bulk Bills

While I am at it, if you ever need to find something in AppFoli type a keyword and some synonyms into the main Universal Search Bar and you may just be surprised! I find all of my reports, tasks, features, and many other things using that search bar.

If you start carrying out these tasks each month, or as needed, you are sure to see an improvement in your day-to-day workflow! If you need help or have questions while you are exploring these tools, let APM Help know and we can guide you through it! 

We are AppFolio, Buildium, and Propertyware experts and can answer any questions you have. Seriously, any question! Call us today at (281) 949-8755, email info@apmhelp.com, or explore more of our website (since you’re already here!).